Tag Archives: Gamification

More Than “Points”: How To Increase Engagement through Gamification Principles

Gamification software applies the mechanics of gaming–such as reward, leveling, challenge, and community interaction–to contexts like employee performance and member retention. The psychology behind the movement toward gamification in business is simple: the human brain seeks reward. In this article, I muse on the topic of gamification as it applies to donor and member behaviors. More Than Points! […]

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Let the games begin! Gamification for Engagement in Nonprofits

  Engagement, participation, & remaining relevant is paramount for nonprofit associations today. And, many forward thinking association executives are already looking to Gamification to increase awareness and engage their constituents. We believe the discipline of Gamification will continue to be thrust very quickly into the forefront of conversation in years to come in the nonprofit […]

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