EveryAction Donor Software Review

Are you seeking a best-in-class digital donor management CRM? If you are, the team at EveryAction, believe they have just the tool for you built and supported by nonprofit experts, which allow organizations of all sizes to optimize their interactions with supporters and prospects, leading to the best outcomes.​ Let’s take a look.

EveryAction CRM Software Review

We are excited to share this quick look at EveryAction, a digital donor management CRM Software, for helping nonprofits raise funds & inspire supporters to take action.

For those interested in learning more about EveryAction CRM beyond this summary, we are available to share with you our thoughts about this donor management software database and others and how it fits into the larger nonprofit software market today.

Suffice it to say, we have curated, interviewed, and prepared more detailed information for executives employed in the not for profit industry to set up a time to discuss at length. Our software reviews are designed for those who would like fair and objective insights into the capabilities of this CRM software for nonprofit program.

Our Sources: Over the course of time, we have worked with the EveryAction team many times to help our clients. We have reviewed the solution in brief and detailed demonstration overviews with their team, curated specific insights from the vendor for various use cases, read through countless software website pages, case studies and read multiple peer to peer reviews. This brief summary is a culmination of those insights.

Buyer Disclaimer: It can’t go without saying, there are many unique things which this system can do that are not mentioned. And, some possible holes too.  So, be mindful of this fact. While we believe this is a good summary, this short review should not be your only source of the truth!

Introduction to EveryAction Donor Software:

Per EveryAction, their mission is to build best-in-class digital, donor management, and advocacy tools on a single, unified CRM – just for nonprofits changing the world.

As of 2018, EveryAction purports to have 200 employees & roughly 2,000 customers. Founded in 2014 as EveryAction, they have another arm to their organization, NGC-VAN, founded in 2009, which services 501c4, PAC and Candidates. Their primary HQ is located in Washington, DC.

Per LinkedIn, as of 1/2019, the average employee tenure is 1.5 years. In the last two years, they have had a steady employee growth of 165% and appear to be continuing to grow.  

According to social media tags, their speciality is Donor CRM, Fundraising, Advocacy, & nonprofit technology. They have a good social following on various sites such as twitter, linkedin, & Facebook.

Per GlassDoor, an online company employee rating site, there were no reviews by employees. However, from anecdotal information, many of the employees we have visited with seem to be proud of their mission and committed to their work. The culture seems to support their employees and customers.

The Best CRM for Advocacy Organizations

The Key Functions of EveryAction CRM

After review, EveryAction is a capable donor management solution for nonprofit advocacy and politically focused groups.

With logical comparisons to other Donor CRM platforms, such as NationBuilder, NeonCRM, Raiser’s Edge, Salsa, & Engaging Networks, the software is extendible and offers an extensive selection of functionality to allow nonprofits of all sizes to optimize interactions with supporters and prospects:.

The system includes the core functional attributes many digital fundraising software providers extend to their clients such as:

  1. ONLINE FUNDRAISING: Raise more money with mobile-optimized donation forms, one-click fundraising, robust reporting, sustained giving functionality + more than 40 million Action Profiles, proven to increase conversion rates.
  2. ADVOCACY: Empower supporters and build your list directly through your website with one-click actions for advocacy forms and petitions, offline advocacy, and the all-new Social Advocacy feature.
  3. VOLUNTEER MANAGEMENT: Recruit, track, and manage volunteers, members, and events with the platform trusted by the most notable volunteer organizations in the country including SEIU, AFL-CIO, and NAACP.
  4. DONOR MANAGEMENT: Keep your online and offline efforts organized in one place with constant access to giving history, records, and contact information – no matter where an interaction took place.
EveryAction CRM Software Review

Please call us to discuss how their system is unique.

Where Does EveryAction CRM Fit?

This system is built and supported by nonprofit experts which shows. The EveryAction CRM allows organizations of all sizes to optimize their interactions with supporters and prospects.​ They serve all sizes of organizations in the U.S., and focus on any type of nonprofit, both 501-C3 and C4.

Their tools allow nonprofits that are interested in basic digital engagement, online fundraising, and also organizing and advocacy. In addition, they can also serve organizations that have needs around “chaptering” with a national headquarters and local affiliates.

Generally speaking, the demographic profile of an organization who will likely fit this donor CRM comprise of some of the following traits, qualities, & interests:

  • Non-profit organization with focus on political advocacy who canvass, have a phone bank, makes lots of phone calls for causes, & uses a lot of volunteers.
  • NGO types include organizations focused on social justice, health, relief, hunger, global causes, civic engagement, equality, conservation, & veteran groups
  • Organizations frustrated with a complex CRM system.
  • Non-profits which desire tools for Engagement, Development & Organizing.
  • Seeking a unified tool for online donations, targeted email, online political actions, & advocacy.
  • You desire everything in one CRM for better segmentation, data management, and reporting that’s built especially for nonprofits.
  • Organization who is struggling with an outdated UI and seeks a modern sleek UI.

As of 2019, some of their clients include Planned Parenthood Federation of America, Jewish Voice for Peace, Center for Biological Diversity, Greenpeace USA, NAACP, Union of Concerned Scientists, American Battlefield Trust, EveryTown for Gun Reform, Brady Campaign to Prevent Gun Violence, & Stand with Parkland.

How Much Does EveryAction CRM Software Cost?

From a pure financial perspective, EveryAction extends a competitive value.

As of 1st quarter 2019, please find some characteristics & rule of thumbs for the  pricing model.

  • EveryAction has a monthly pricing model based on number of emails hosted and on which modules the nonprofit needs.
  • They also charge for data migration from another system in a standard installation engagement.
  • Their software upgrades are delivered on a revolving basis at no additional cost.
  • Also, they offer weekly product Webinars, pre-recorded Webinars, custom trainings on demand, & manuals for clients.

Buyer Disclaimer!

It is very important to note and underscore here that pricing philosophies may change and it’s at the discretion of the software manufacturer to do so.

Every client is unique and software products evolve over time too. So, pricing may change from time to time. Therefore, this brief summary is not intended to be the final authority on pricing rather just a rule of thumb.

Please make no mistake or assumptions here.

SmartThoughts does not sell this or any other software. We ask that you please consult directly with the software vendor for the most up to date pricing before making your final assessment.

What is the 911 Peer Review on EveryAction CRM?

Like software options today, software peer review sites are all over the internet.

Below you will find several review sites to choose from on EveryAction from it’s users (where applicable).

  1. G2Crowd Review
  2. Capterra
  3. SoftwareAdvice

Due to amount of online digital reviews for this vendor, there is a good representation of peer comments. However, we still encourage time to be spent in reference checking process with this provider.

Buyer Note:

Before you check out the feedback found on these sites, our recommendation is that you please review our article on how to utilize these review sites and comments on various resources here.

SmartThoughts has independent data from various sources too (not published) which may offer some additional thoughts, comments, and feedback too for various use case scenarios.

Case Studies On EveryAction

Case studies are a very good way to learn more about various software options. While they are “spoon fed” by the vendor, it’s still enlightening to read and valuable.

You may find some good ones here.

Is EveryAction the Best Donor CRM Software for Your NGO?

We don’t espouse to the belief that there is “one best CRM” for everyone. But, EveryAction may very well be your best fit.

However, to answer this question with certainty, we need to know more about what makes you unique. And, discuss other insights about this platform which we have curated, clients interviewed, and discuss more detailed information beyond just this summary.

Please know that our detailed analysis and expertise is available upon request. To be sure, our software analysis is not a “pretty brochure”, “marketing noise.” or a “sales pitch.”

Rather, we provide a free objective dialogue and insights designed to help nonprofit executives make a smarter software business decision.

If you are interested in some help with reviewing your options and comparisons, please check out our “vendor matching” services here.

Want More Software Reviews?

Please stay tuned to our ongoing “Searching for A Smart CRM Software” where we will continue to provide further insights into membership database software options designed for our 501(c) 4 , 501(c) 3, & 501(c) 6 focused organizations.

For the most recent published reviews, please click below:

And, to obtain a sample list of the database software reviews we have, you may follow the link here 

If you work for a database software system designed for nonprofits and you would like us to include your firm in our software review process, please contact us.

Until next time, keep SmartThoughts in mind. Happy Software Buying!

Membership Software Advice

The True Cloud: What A Nonprofit Needs to Know

Cloud Software For Nonprofits

With so many purported cloud-based services, it can be difficult to understand the similarities and differences between different software deployment models available to a nonprofit today. There is a difference in cloud technology for Nonprofits. In this article, we’d like to clear up some of this information so you’re better prepared to make the right choice!

The True Cloud: Defined

The basic idea of a cloud service is deploying your association’s software remotely. That is, running software and storing data on a computer that is not on your premises. Instead, the cloud allows users to deploy their applications from a computer that belongs to the cloud service provider.

An astute reader may ask, “isn’t that just a server running applications from a data center?” The answer is “yes, and no.” Servers represent the oldest, most basic and cryptic form of a cloud service.

Modern cloud platforms take the server model. In other words, running applications on a server and interacting them via query-response patterns. And, then expand them to improve functionality and user interface (UI) features. Beyond this distinction, a cloud service can be anything from a bare-bones remote computing platform to a full-service, managed software solution.

The Fake Cloud

What we and many others like to call the “fake cloud” is essentially a remote computer-for-rent. It fits the technical definition of a cloud service – in that it’s a way to deploy an application off-premises – but it does little more than what a server does.

Using the fake cloud technology means that an organization is responsible for installing, updating, and maintaining their remotely-deployed software and applications. This requires a considerable amount of ongoing technical support, not to mention other complications such as hard-to-see security vulnerabilities and system outages due to updates or problems that can’t be resolved immediately.

In this way, the fake cloud is really no different from on-premise software. Migrating an on-premise software instance to this type of cloud service is just an additional headache that offers no major benefits.

Cloud Application Platforms

For organizations that are interested in developing their own custom cloud-based software solution, there are a number of cloud platform services that allow developers to build applications on a remote, cloud-based environment.

Some popular examples of these services include Microsoft Azure, Apache Stratos, and Google App Engine. They offer flexibility and full access to the benefits of cloud deployment. But, in large percentage of cases this is best suited for organizations that are interested in developing and deploying cloud-based applications themselves.

A True Cloud Offering

The true cloud is the very best of what cloud software technology has to offer including Multitenancy.

Often referred to as “Software as a Service” (SaaS), this type of service includes continuous cloud-deployment, software and security updates without interruption of service, and continuous technical support.

It’s a business model. A business model that combines software development, cloud platforms, IT support and customer support into one subscription-based model.

This model provides benefits to both the software vendor and the client association, given that the suite of services are within the client’s needs. It simplifies software logistics, reduces the up-front cost of software, and entices the vendor to continuously “earn” the sustained business of their clients. For the vendor, it makes deploying updates, patching security vulnerabilities, and providing technical support much simpler by enabling full control over these factors.

What’s the right type of cloud solution for my nonprofit association?

Finding the right solution starts with identifying the needs of your nonprofit organization. From there, you can begin comparing services apples-to-apples within the type of cloud service that best suites those needs.

For additional information and guidance on choosing the right cloud software for your organization, contact us! We here at SmartThoughts are specialists in software assessment and selection assistance services and would be happy to help you make a well-informed decision.

Membership Software Advice

Bloomerang Donor Software Review

Bloomerang Donor Database Software Review

In our our ongoing “Search Of The Top Donor Database Software Series”, we have prepared a quick look at Bloomerang Donor Database software for Nonprofit Executives like you. Please note that this summary below is not intended to provide our full report but rather should serve as a quick snapshot of the Bloomerang database software.

For those Nonprofit Executives interested in learning more, please reach out. 

Review of Bloomerang

Donor Management Software 

Brief Summary of Bloomerang Fundraising Software: 

Bloomerang’s cloud-based donor management application is rooted in principles of philanthropy, simple to use and focused on empowering your team to achieve remarkable results through enhanced donor loyalty.

Per Bloomerang, They have taken the knowledge of world-renowned fundraising professor Adrian Sargeant, communications best practices of author and speaker Tom Ahern, digital marketing insights from trusted thought-leader Kivi Leroux Miller, and the technical expertise of industry veteran Jay Love and merged them into a simple, modern interface that any fundraiser can use. 

As the name implies, Bloomerang is designed to help nonprofit fundraisers grow their supporters and retain (return) them through an ongoing cycle of relationship building. From our vantage point, Bloomerang has pulled together the latest in best practices for fundraising, loyalty, engagement, and retention to create a very simple donor database solution that helps nonprofits decrease donor attrition and increase revenue. And, apart from the features and functionality, customer perception is highly regarded by many which will strongly enhance a nonprofit to succeed in achieving results with the solution today and long term.

The Key Features Of Bloomerang Software includes:  

  • Full integrated donor database solution
  • Donor retention dashboard
  • Constituent giving summary, timeline & engagement level™
  • Custom reporting
  • Email and letter generator
  • Social media hub w/ Twitter integration
  • Wealth screening via DonorSearch
  • Easy-to-use import tool (including Quickbooks compatibility)
  • Search w/ fuzzy lookup
  • Online giving
  • Single and recurring donations
  • Moves management and grant tracking via custom fields
  • Open API

Where Does Bloomerang Software Best Fit?

From our review, Bloomerang is a great for organizations who concentrate on individual fundraising. They have hundreds of social services, animal welfare, arts councils, missionaries, foundations and chapter organizations like Boys & Girls Clubs, CASA, Arc, YMCA and Habitat for Humanity which utilize Bloomerang to manage their donors, volunteers and other constituents.

After reviewing the product, Bloomerang’s focus on user-experience makes it ideal for first-time nonprofit software buyers, as well as those looking to simplify their processes and focus on what really moves the needle in terms of donor loyalty.

The Key Functional Areas of Bloomerang Database?

  • CRM Donor management
  • Online giving
  • Outbound communications (email/mail)
  • Reporting
  • Social media monitoring

A Glimpse Of Bloomerang For Nonprofit Fundraisers: 

Bloomerang Donor Fundraising Software Review

Do you want to learn more about Bloomerang?

We have prepared a detailed “Smart Report” available for any Nonprofit Executive interested in learning about our view of this nonprofit software. Please take some time to request your complete “Smart Report” by clicking below.

Please stay tuned to our ongoing software reviews where we will continue to provide further insights into other Donor database software options on the market.

For other nonprofit software reviews, please click AMO, NOAH Membership Software, Nimble AMSESX Catalyst , Weblink Connect, Altai Membership Software, The Databank, MemberCentralNeonCRM and Timberlake Membership Software. While these are our published reports, please contact us for the others we have in our library too!

Finally, if you work for a nonprofit or software vendor and have a software system which you would like us to include in our series, please contact us.

Until next time, keep SmartThoughts in mind.

Bloomerang Fundraising Database Software Review